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Get Your Kids to Take the Future Farmer Mission!

Awareness
July 26, 2024
4 min read

Coming Monday, Maple Leaf Foods Inc. (TSX: MFI) and Earth Rangers are giving your children a mission!

What is the Mission?

The Future Farmer Mission explores how regenerative agriculture helps to improve soil health, fight climate change, and increase biodiversity to ensure plants and animals thrive. To complete the mission, kids will:

  • Learn about regenerative agriculture and how it helps our planet through interactive content
  • Become a regenerative farmer by making their own composts and regenerative gardens at home (everyone can participate whether using a planter or patch of land)
  • Share what they’ve learned and grown at home with the Earth Rangers community
  • Complete an eco-quiz to earn mission points and swag.

Maple Leaf Foods Inc. (TSX: MFI), the world’s first major carbon neutral food company, has renewed its partnership with kids’ conservation organization, Earth Rangers to combat the impact of learning loss incurred during the summer break. Launching on Monday, July 29, the new ‘Future Farmer Mission’ will help families to keep young minds engaged with fun, eco-friendly activities that introduce kids to sustainable farming practices. The Mission highlights how effective soil management and changes to how we grow our food can help sustain Canada’s food supply for years to come.

Eco-education works!

In 2023, Earth Rangers members in Canada completed more than 89,000 missions, demonstrating there’s an appetite for environmental activities that empower kids to help protect the planet.

Earth Rangers’ previous ‘All Taste, No Waste’ Challenge, sponsored by Maple Leaf Foods, reinforced how small changes can have a big impact on the environment. Over six months, more than 9,300 Earth Rangers across Canada used fun resources to learn about and log more than 119,000 sustainable food habits, such as ‘Being a Clean Plate Champion’ where kids only dished up as much as they could eat, saving 19,192 plates of food from landfill.

“The Earth Rangers App is all about transforming children’s concerns about the environment into positive action”, says Tovah Barocas, President of Earth Rangers. “While our young members work tirelessly to protect the planet through tangible actions at home and in their communities, long-term support from a like-minded organization like Maple Leaf Foods enables us to deliver award-winning programs to support them in their efforts.” 

How to take part in the mission

The Future Farmer Mission can be accessed for free through the Earth Rangers App beginning Monday, July 29.

Scientist, educator and content creator, Dr. Sarah Habibi, PhD (@sarahahabibi) will be bringing the mission to life and providing activity tips on social media as she takes on the mission at home with her son.

“The key to protecting the planet and our food supply for years to come lies in understanding the science behind sustainable farming, which is important to me as both a parent and an educator. I am eager to support the Future Farmer Mission and show families how easy it is to take part. I hope that seeing my son and I creating and learning together will inspire others to participate and make a difference for our planet,” says Dr. Habibi.

Other ways to support the planet!

Earth Rangers has also created a fundraising campaign that rewards kids for participating. Kids are invited to choose their favourite animal and start raising money for important conservation work by taking a stand for wildlife.

Get Your Kids to Take the Future Farmer Mission! - BC Parent Newsmagazine

There are tons of fun ways to get involved, from setting up a lemonade stand, organizing a litter cleanup, hosting a car or bike wash, or even planning a community walk-a-thon.

Get Your Kids to Take the Future Farmer Mission! - BC Parent Newsmagazine

Grab a parent or guardian to help start your fundraising campaign, then spread the word among friends and family. Your efforts will support real conservation projects that protect the animals you love and their habitats.

Take action today and be an Animal-Saving Hero!

Looking for other ways to volunteer and contribute? Check out this article for inspiration!

What are your thoughts?

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