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Sun safety for families is critical nowadays! The idea of skin cancer affecting our children may feel remote, but the truth is, early exposure to ultraviolet (UV) radiation can have serious consequences later in life. Skin cancer is the most common form of cancer in Canada, and British Columbia has the highest rates in the country. One in five BC residents will be diagnosed with skin cancer during their lifetime.
With the risks rising, especially under intensifying UV radiation from climate change, sun safety for families and skin cancer prevention, especially young children, is more important than ever. But the good news is that skin cancer is also one of the most preventable cancers, and small daily actions can make a big difference.

Most sun damage occurs in childhood and adolescence. Children’s skin is more vulnerable to UV exposure, and just one blistering sunburn in childhood can double the risk of developing melanoma—the deadliest form of skin cancer.
During family activities in the sunshine, ensuring everyone is protected must become second nature. Fortunately, sun safety for families can be simple—and even fun.
“As both a dermatologist and a parent, I know how important it is to protect young skin from the sun.
Babies and toddlers have thinner, more delicate skin, which makes them more vulnerable to sunburn and
long-term UV damage. That’s why I recommend a layered approach to sun protection: applying broad-
spectrum sunscreen on top of a hydrating bathtime routine, dressing children in UPF-rated clothing and
wide-brimmed hats, using sunglasses, and seeking shade during peak sun hours.” Dr. Juthika Thakur


“At home, I start with the Aveeno Baby Daily Wash & Shampoo and Aveeno Baby Daily Lotion on my toddler followed by the Aveeno Baby Sensitive Skin Sunscreen SPF 50 (the stick version is perfect for easy kid-friendly application) before preschool. I especially appreciate that the formula is gentle enough for daily use and includes colloidal oatmeal, an ingredient known to soothe irritation, relieve itch, and support the skin’s protective barrier. It’s something I trust for my own child and recommend often in my practice.” Dr. Juthika Thakur
Unfortunately, there are times when the sun safety routine is forgotten. My children just went camping and camp home with extremely painful sunburns. Here are some tips from Mayo Clinic to help your child deal with the repercussions.

To help you protect your family consider using these amazing products. Aveeno® suncare products have you covered with broad-spectrum SPF. Help keep your skin protected so you can have fun in the sun.

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